Nissan \ Intelligent Playground

Immersive interactive brand experience developed with studio Optimist or V.I. Agency, as part of Nissan’s ‘intelligent playground’ brand activation. The audience took control of a futuristic digital experience through body captured movement in an immersive LED environment. This live digital experience catered to all audiences but was a real hit with the kids.

AGDA awards finalist 2020 (Motion, Live, Experiential)